Contemporary Religious Movements in Taiwan: Rhetorics of Persuasion - Kai-Ti Chou - Google Books

https://books.google.de/books?id=e_sQAQAAIAAJ&q=Contemporary+Religious+Movements+in+Taiwan:+Rhetorics+of+Persuasion&dq=Contempor

This study demonstrates that examining religious rhetoric has the potential to provide genuine insights into how a given religion manages, at a very basic level, to gain adherents. An over-emphasis on new religious movements, at the expense of revived…