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Prof. Holger Lode at the NCCA UK Parent Conference 2014 - YouTube
https://www.youtube.com/watch?v=00eyIYpp3hI
Prof. Lode discussed new developments in the SIOPEN long term infusion immunotherapy trial for neuroblastoma.
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"Evaluating Visual Marketing" with Michel Wedel, Oct 16, 2009, Washington, D.C. - YouTube
https://www.youtube.com/watch?v=NGHDY5MoedY
What draws your attention when youre shopping? When youre online? When youre looking at a print ad? Does that attention-grabber build or destroy brand value?...