The Truth About What Customers Want: The Truth About Customer_p1 - Michael R. Solomon - Google Books

http://books.google.de/books?id=3DC0cc35OZUC&pg=PT147&dq=PicooZ&cd=1#v=onepage&q=&f=false

Customers demystified! How you can move them to buy...buy more...and keep on buying! The truth about what customers really want, think, and feel The truth about keeping current customers happy–and loyal The truth about the newest trends and advances…