Gordon McLendon: The Maverick of Radio - Ronald Garay - Google Books

http://books.google.de/books?id=8aZFvxDSxIQC&pg=PA23&dq=radio+jingle+station+identification&hl=de&sa=X&ei=4ST3UL_nA4zJswaiu4DgDg

Students and others interested in radio history will be intrigued by this fast-paced biography of Gordon McLendon's career in the radio industry, touching also on his work in motion pictures and involvement in Texas politics.Following a glimpse into his…